Category: Marketing

AT&T Slogan Contest

Do you have AT&T wireless? Then you are eliglble to enter this contest to win fame, fortune and a FREE subscription to Music Row or RowFax. [Disclaimer: this contest is absolutely not affilitated with AT&T in any way.]
It’s true I virtually worship my iPhone, especially when it is within range of a strong WiFi connection, [...]

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New Nashville Star Ripe With Chemistry

Nashville Star’s promising sixth season got underway last night (6/9) on a new network—NBC—and clearly separated itself from past iterations. Production values are noticeably improved, but in reality, it’s the show’s professional cast that turns straw into gold. The 90-minute weekly episodes are judged by industry icons Jewel, John Rich and Jeffrey Steele. Billy Ray [...]

Selling Songs Via Video Games

The new game Grand Theft Auto IV lets players download the tracks at the push of a button. Read more.

Verizon Turns Bus Into Mobile Studio

Is it a new model for musicians and record labels, or simply a slick way to get the mobile phone brand out on the road? Verizon has created studio on wheels to tour the country, record tracks for artists and add the new music to its digital store offerings. Each month the wireless phone provider [...]

Pop Covers Proliferate On Country Airwaves

A perennial trend in the country format has been a stream of pop stars trying to cross over to country, with current examples including Jewel and Hootie and the Blowfish front man Darius Rucker. But a more interesting trend is developing on the country charts right now—a sudden influx of pop songs being covered by [...]

Stratocaster vs. Les Paul

A new documentary, which is now available on DVD, tells the story of the five decade competition to decide the guitar sound that will dominate rock music. Starting with their conception and design in the early fifties, “Solidbodies, The 50 Year Guitar War” focuses on the competitive influences that have made the Fender Stratocaster and [...]

The Raconteurs Avoid Album Pre-release

Some musicians don’t want their music defined by album reviews or first week sales. The Los Angeles Times takes a look.

Music Sales at Starbucks

The New York Times sees Starbucks moving away from lesser known artists.

Appealing to the Under-30 Market

This blogger thinks it is bad news that only 25% of the top touring acts of 2007 were under 30.

Sunset On The CD—Is The Shiny Disc Becoming A Relic?

Regardless of how you spin it, the CD took a beating last year. Sales were down 15% overall and country—even with unexpected stocking stuffers like the Eagles and Garth Brooks —suffered its worst sales showing since 1991 when SoundScan history began. Nashville’s 2007 CD sales dropped 16.3% to a disappointing 62.7 million units.
The Economist recently [...]

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